Signal for take-off – overwhelming support for the new InnoTrans date
The decision to postpone InnoTrans in order to help curb the spread of the COVID-19 pandemic was a difficult one. It is therefore all the more gratifying that this complex and complicated measure was able to offer an adequate alternative to the vast majority of exhibitors.
Messe Berlin received a great deal of praise from the industry for this rapid achievement and the new date. On the one hand, the new date in spring 2021 is concretely half a year after the originally planned InnoTrans in September 2020, and thus within a manageable time frame. On the other hand, it offers sufficient predictability for all those involved. In addition, there is enough time to get back to the normal rhythm for the next scheduled date in September 2022. The exhibitors were also given more time than usual to sound out how to deal with the new situation.
The vast majority of exhibitors welcome the new date in April 2021 and will use the classic trade fair marketing platform as a new start after the corona pandemic. Due to the economic repercussions of the crisis, however, it was to be expected that some companies in the sector would still not be able to achieve this at this point in time. This is a great pity for the companies affected, and InnoTrans is trying to provide the best possible support in such cases. It is therefore all the more pleasing that the current level of bookings is more or less the same as the hall space at the previous event. This clearly shows that the industry is in agreement and is working at full speed on InnoTrans 2021.
Although this means that the excess demand recorded at the beginning of the year has been reduced, InnoTrans 2021 will still occupy the entire exhibition grounds and the premiere of the new congress and events hall hub27 is being awaited with great excitement.
Wide and topical range of subjects in September 2020
Despite the current situation, the development processes in the mobility industry are not standing still. In order to network worldwide and offer a collective exchange, some of InnoTrans’ partner associations have decided to maintain their Dialog Forums in September, but to hold them in digital form instead of live discussions at InnoTrans. InnoTrans is supporting the virtual supporting programme. The time slots will be maintained and will take place on the scheduled dates of InnoTrans 2020 at the end of September.
The German Transport Forum, DVF, will be presenting a foretaste of InnoTrans on Wednesday, 23 September 2020. Under the theme “Using the investment ramp-up as planned and as quickly as possible – for a digital and extended rail network”, there will be panel talks and exciting insights from experts in video formats. In addition to the DVF, the German Association of the Railway Industry, VDB, will also present current figures from the industry and invite interested parties to get into conversation with each other.
On Thursday, 24 September 2020 the International Bus Forum, organised by the DVF, will deal with current developments in urban mobility.
All InnoTrans forums will then take place as usual at InnoTrans 2021 from 27 to 30 April 2021. Further in- formation on the planned InnoTrans events can be found here and on the websites of the respective partner